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Leads

Your leads page shows everyone captured as a lead for your booth — whether they were scanned or entered manually by your team at the event, or submitted their own details through your public exhibitor page.

Where to Find It

Me > Exhibitors > [Your company] > Leads

Open Leads during or after the event to review captured contacts, notes, and question responses.

Arclight Studios Leads tab with captured lead names, companies, email addresses, source, capture timestamps, and an Export CSV button.
The seeded account has captured leads; use Export CSV to download the list.
Capturing leads happens in the mobile app

This page is for reviewing, exporting, and configuring lead questions — QR scanning and manual lead entry happen in the ema mobile app, not from this web page. If your leads list is empty, make sure your booth staff are using the mobile app to scan badges.

Lead List​

Each lead shows:

FieldDescription
NameThe contact's full name.
EmailTheir contact email address.
CompanyThe organization they represent.
SourceHow the lead was captured — QR (scanned in the mobile app) or Manual (entered by hand, whether at your booth or submitted by the attendee through your public exhibitor page).
Scanned atWhen the lead was captured.
Captured byThe team member who captured the lead, if it wasn't a public-page submission.

Viewing Lead Details​

Click a lead to see their full details, including phone, job title, any notes captured at the time, and answers to your configured lead questions.

Lead Questions​

You can configure your own questions that your team is prompted to answer when capturing a lead in the mobile app. Scroll to the Lead capture questions section further down this same page to manage them.

Each question has a type:

TypeWhat it collects
TextA short single-line answer.
Long TextA longer free-text answer.
DropdownOne choice from a list of options you define.
CheckboxA yes/no answer.
RatingA numeric rating.

Mark a question as required to make sure your team can't skip it while capturing a lead. Question answers appear on the lead's detail view but are not included in the CSV export.

Capturing Leads​

Leads reach your list in three ways:

  • QR scan — your team scans an attendee's badge in the mobile app, which fills in their name, and their email when the attendee has made their networking profile public. Otherwise, ask for their email and type it in.
  • Manual entry — your team enters a contact's name and email by hand in the mobile app when a badge isn't available.
  • Public inquiry — an attendee submits their own details through the "Contact us" form on your exhibitor page in the public event directory.

Attendees under 18 cannot be saved as leads. If you scan the badge of an attendee whose account records them as under 18, the app refuses to save the lead.

Before You Start

Make sure booth staff know which lead questions matter before they start scanning badges. Short, consistent notes make post-event follow-up much easier.

Exporting​

Download your leads as a CSV file for import into your CRM or follow-up system. The export includes each lead's contact details, notes, source, and capture time — question answers are not included in the export today, so review those from the lead detail view first if you need them.

Commercial Impact

Export leads soon after the event while conversations are still fresh. Fast follow-up usually matters more than collecting a perfect set of notes.

Part of these journeys

Journey pages need an operator sign-in to open.

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